Austin Blues Festival 2026

Austin Blues Festival is an annual celebration of legendary and emerging blues artists, bringing together music fans, sponsors, and the Austin community for a weekend of live performances. I supported the festival through sponsorship development, event production, and on-site execution, helping bring together brand partnerships and a seamless guest experience.

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My Role

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I worked across sponsorship strategy, partnership development, event production, and festival operations. My responsibilities included developing sponsorship opportunities, creating customized partnership proposals, managing sponsor relationships, coordinating production logistics, and supporting on-site execution to ensure a successful event for both attendees and brand partners.

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Responsibilities

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• Developed sponsorship strategies and partnership opportunities

• Created customized sponsorship proposals and pitch decks

• Managed sponsor communications and partnership deliverables

• Assisted with event production and festival logistics

• Coordinated brand activation setup and on-site execution

• Supported sponsor fulfillment before, during, and after the festival

• Assisted with post-event sponsor recap materials and reporting

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Partnership Portfolio

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Throughout the festival, I worked alongside a diverse portfolio of local, regional, and national partners, including:

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• Delta Air Lines

• Austin Subaru

• LALO Tequila

• Tito's Handmade Vodka

• Topo Chico

• White Claw

• Surfside

• Mezcal Amarás

• Still Austin Whiskey Co.

• Real Ale Brewing Company

• Planet K

• Strait Music

• USIO

• Criquet Shirts

• Down Austin Town Alliance

• Pro Graphix

• Austin Arts, Culture, Music & Entertainment

• Den Property Group / Will Steakley

• Old 6th / Stream Realty

• Clifford Antone Foundation

• Antone's Famous Po' Boys

 

Event Highlights

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• Supported sponsorship sales and partnership development

• Assisted with festival production and on-site event operations

• Coordinated sponsor activations from planning through execution

• Collaborated with vendors, sponsors, artists, and internal teams throughout the festival

• Helped deliver a successful live music experience for attendees and partners